Written by: Penny Cooke | Posted on: | Category:

Confession time. I consider myself a bit of a Luddite when it comes to technology but there’s more technology around than ever before, and it’s not going away any time soon. Many professions have welcomed the rise of Virtual Assistants because of our flexibility and cost-effectiveness, and welcomed Modern Technology to streamline ...

Written by: Penny Cooke | Posted on: | Category:

A lot of business owners are reluctant to use a Virtual Assistant. And a lot of business owners say that they couldn’t manage without one. Why the reluctance to take the plunge? I think part of it has got to be that they think the only option is to hire a full-time, PA or EA that is going to need an office and all the equipment and the resultant ...

Written by: Penny Cooke | Posted on: | Category:

Are you time poor but administrivia rich? (Administrivia? Yes, it’s a thing – all those tiresome but essential details that must be taken care of and tasks that must be performed in running an organisation)

With the vast array of skills we have, there are so many different ways! If you’ve never hired a Virtual Assistant before, ...

Written by: Penny Cooke | Posted on: | Category:

How can I help thee? Let me count the ways … (with apologies to Elizabeth Barrett Browning)

Do you have too much on your plate?

There’s no need to do it all yourself even if, at present, you can’t afford to hire someone to take care of your admin (administrivia!). Let me help you do what you do best – grow your business, ...

Written by: Penny Cooke | Posted on: | Category:

Quite some years ago, I worked for the co-founders of an international company. They both dressed very differently, but each wore more or less the same thing every day.

I asked one of them “Why?”.

His response was that he didn’t have to waste time each morning deciding what to wear. Hmm, was my response. He asked, “How much time do ...

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